![]() ![]() I mentioned this episode to Tony Van Glad, who sells his maple syrup (photo, below) at a local farmers’ market. “It was in the jug and it said ‘All Natural,’” she said. Her reason was straightforward and typical. ![]() One of my clients just bought this Log Cabin product to improve on the Aunt Jemima syrup her family was previously consuming. Instead, its ingredients are “syrup (brown rice, sugar, maple ), water, natural flavor, xanthan gum (natural thickener), caramel color, citric acid.” Technically, it is all natural-dog doody is all natural as well-but the labeling and packaging also make it mighty deceiving. The product, though, is not real maple syrup. ![]() Log Cabin recently released an “all natural syrup” that comes in a jug resembling an authentic maple syrup jug (photo, right). We have reached out to Congressman Welch and Secretary Allbee to discuss our changes and reinforce our commitment to producing high quality products.Here's additional evidence that the marketing ploys employed by the processed foodstuffs companies work. With regard to the other ingredients, xanthan gum and citric acid are natural plant-derived ingredients. Although this product does not pose any health or food safety issues, we are changing our recipe to remove caramel color immediately. We’d like to thank Congressman Peter Welch and Vermont Agriculture Secretary Roger Allbee for alerting us to the FDA’s voluntary guidelines regarding the addition of color to a natural product, even if from a natural source. ‘Log Cabin All Natural syrup provides consumers with a value-priced table syrup choice made from all natural ingredients, in full compliance with FDA regulations. Pinnacle Foods’ statement is copied below: I appreciate the work Congressman Welch has done to address this issue as well as the work of the agency's Consumer Protection Division." This is a step to conform with Vermont maple labeling regulations. Pinnacle Foods, the maker of the Log Cabin syrup brand, has indicated that they will change the label of their product to better differentiate it from pure maple syrup. Our agency is dedicated to protecting the integrity of what is pure maple syrup. ![]() It’s time for Pinnacle to stop misleading customers and stop imitating the Vermont maple industry.’Īllbee said, ‘The current labeling and packaging of Log Cabin syrup is misleading to consumers and violates Vermont maple syrup labeling regulations. As Vermonters know, they’re not even close. By continuing to market its product with jug-like packaging and ‘all-natural’ labeling, Pinnacle leaves consumers with the impression that Log Cabin table syrup and Vermont maple syrup are one and the same. Welch said, ‘By removing what is clearly an unnatural ingredient from its Log Cabin table syrup, Pinnacle Foods, Inc has taken an important step to comply with FDA guidelines, but it does not go far enough. Welch and Allbee called the move a step in the right direction, but said that Pinnacle’s labeling does not make clear that the table syrup product is not, in fact, all-natural maple syrup. In a statement released to the media, Pinnacle Foods announced that it was changing its ingredients in an effort to comply with FDA guidelines. Welch and Allbee wrote the Food and Drug Administration earlier this month, calling on the FDA to investigate whether the brand violates its guidelines by marketing as ‘natural’ a product containing added colors, flavors or artificial substances. US Representative Peter Welch and Vermont Secretary of Agriculture Roger Allbee on Tuesday reacted to an announcement by Pinnacle Foods that the company has agreed to remove caramel color from its Log Cabin ‘All Natural Syrup.’ ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |